They are blog or website have more then 1,000 pages or high google page rank but receive very little search engine traffic, why? One of the main reason is the website is not optimize for search engine result and traffic.
How to optimize for Search Engine Result And Traffic?
Simple, you need to look for “SPOTLIGHT”, it’s mean that hot keywords people being searching on internet related to your blog topics. If you blog about something that no body search for … your blog will not receive any traffic. I’m sure any topic will have someone to search for, but the worst thing is you didn’t optimize for that hot keyword or thing that people search. Then you will miss the search traffic. (more…)
This is the second chapter of Quick Guide To Make Money Online With Blogging Handbook guide. In the first chapter, we have layout a plan and question whether blogging for money is right for you or not.
Yeap, this is not a blog post rather then chapter post, we going to layout all the steps necessary for you to make money online with blogging here. And it’s a bit lengthy.
We use our 10 Steps To Make Money Online but this time we layout more detail step for make money with blogging here:
Step 1 : Create A Reader, Find A Niche
Step 2: Your Offer
Step 3: Action Plan
Step 4: Setting It Up
Step 5: Get Help/Get Resources
Step 6: Construct A Blog That Meet Your Goal
Step 7: Work ON your business not IN your business
Step 8: Promote Your Blog.
Step 9: UP your service !!
Step 10: Sharpen your saw & Monetize Your Blog
Step 1: Create A Reader and Find Your Niche
The main reason to start a blog is .. to have at least one reader to read your blog! Can you imagine a blog without reader? Well, ask your mom to read it if your blog have no reader and also send her an affiliate link email if you can. Alright, we are just kidding here:) We read about a story that an affiliate marketer send his mom an affiliate link email, that’s funny! Anyway, A blog without reader, it’s serve no purpose and you can’t make any money either.
Find your audience and know what people want to read is important. Well, we think that finding your niche is the most critical part to your success in make money with blogging. One great example of great niched blog is icanhascheezburger.com, it’s humor site about cat. Its making above $5,000 a months after 6 months and we still think the blog is under monetize with it’s high traffic. You can read more icanhascheezburger.com in this post.
To make things easy for you. We list down 3 main mistake people do in choosing niche blogging. And all you have to do is not repeat it ( Just to let you know, we make couple of them ) Here are the 3 main mistakes:
- Choose A Big Topic That Compete Directly With Big Competitor
- Choose A Niche Topic That Is No Reader, Too Small Market Or No Profit
- Choose A Niche Topic That Is Too Competitive
Our Best Advise
There are couple ways to find your niched blog, our best advise is finding something you passionate about and double check your niched topic with the 3 mistakes that we mention above and you are set to go.
Why Passionate Topic?
You will definitely take less time and feel more comfortable to write something that you are passionate about. You will earn more money by spending 10 minute to write an articles compare to 4 hours research and write about an articles that you are not familiar or passionate. For outsource or hiring, rule still apply, find people who are passionate about your niched topic to help you to write.
Avoid The 3 Mistakes
First, to make sure you that you don’t compete directly with the big competitor or company, always try to write from a special point of view, either from you background or from personal point of view.
Second and Third - You can find out how big is your niched market and how profitable is it using the method we list down below:
- Use Search Engine Niched Tools - You can use it to estimate how many people actually looking or want to read about your niched blog topic.
- Use Adword Keyword Tools - To estimate how profitable is this your niched market.
- Use Google Trend - Get an idea how your niched market growth.
- Check Out Magazine - Go around and look at your local bookstore magazine. See what people are reading. What kind of Advertisement there? From there, you can get a sense of how big is the market and how profitable is it.
- Can You Find Your Competitors? - Search for it, get a sense of how many competitor is out there. Try to get some idea what is missing from your competitor and choose your niched to make it not relevant.
- Ask, talk To People - Talk to people, talk to people in the blog or in the forum to get a sense of how interested they are about your topic?
Sum Up For The First Steps : Find A Niche And A Reader
There are many more methods for choosing a niched blog topic and figure out how profitable is the market. This finding niche process is always a creative process. This is something sound easy but really important to your blogging success. When come to choosing either profitable or passioned topic, always choose passion. “Profit” will always follow “passion”.
If you have more things to share about how you find or create your niched blog, feel free to share here. Stay tune for chapter 3: Your Offer - Figure Out Why People Want To Read Your Blog?
This is the first chapter of Quick Guide To Make Money Online With Blogging. If you are new to make money online with blogging, you might be asking …
Can you make a decent living with blogging?
Yes, absolutely! We think at the very least, a high five-figure annual income is certainly an attainable goal for an individual working full-time for blogging. Well, don’t listen to us, you can check out all the success story in blogging here.
But if you have a day job, it might take longer to achieve, and certainly it’s is possible to make a decent living with blogging.
(more…)
How to get new links? It’s always not that simple. First question you need to ask is why people need to link to you? To get get new link, you must give them a “reason”.
- They like your blog
- You have information they need.
- You have information their blog visitor need.
- You offer a complementary service, product or information
- A useful tools
- Special offer or discount
- They are your friends
- Business relationship
- Exchange link
- You paid them
The list can go on, and the key is give them a reason to link to you. By answering the question, then you will know who to contact to get new link.
If The Reason Is …
They like your blog
They must be your reader! Contact your frequent reader to link to you if they have a blog. Or Blog about why they should link to you because sometime we do take blog for granted and think they don’t need our links.
You have information they need, you offer a complementary service, product or information or you have information their blog visitor need.
Find an authority or competitor, use link: www.competitor.com to find out who link to them, and just visit the site and mention that you might have something they need.
You can use technorati to find out who is talking about what topic and contact them if you have information might be useful to their blog visitor.
Or you can use mybloglog.com and bumpzee.com to contact similar interest and community to inform them about your blog.
A useful tools, Special offer or discount
You can post your useful tool and special offer news in the forum and any place that allow for public announcement.
Email to the industry player who might find your tool useful
They are your friends or business relationship
Yeap, give them a call, and ask them to link to you.
Exchange link
Use google to find exchange link such as type in : “add url”, “link partner”, “exchange link”
or join a exchange link site like : www.linkmetro.com
You paid them
Fastest way is to paid them, you can use service like text-link-ads, text link brokers and link worth. Or you can submit to paid web directory.
No Reason
If you find no other reason to link to your blog and don’t want to paid for paid link, still you have other alternative. You still can find blog that have do follow comments and top commentators. Just leave a useful comment there, and you are set to go to have new incoming link.
If you can find a reason why people need to link to you, I’m sure you can find identify the source where to get more new link by using search engine, social network and etc. Well, if you have more tips about how to get more link, please leave your comment here.
This is continue chapter of “Now You can Have Massive Incoming Links And High Page Rank“.
Nowday, knowing the back link count is still not enough, there are couple factors that affect back link value. Here is the lists:
Secret Value Of Back Links
- Anchor Text
- Back Link Page Title That Link To You
- Number Of Outbound Link In That Page
- What Kind Of Website
- Which IP Address Website Link To You
Okay, maybe the anchor text things is not secret anymore. Everyone know anchor test is important. We think anchor text is the number one factor that rank you blog for good keyword. But you will be surprise that Title Page that link to your site is also count as an indicator for what kind of keyword to rank in google SERP.
Title Page Of Back Link
Yeap, title page that link to you is also an indicator to google search engine that how relevant is your back link keyword. To exchange links and put a back link in the page of title “Link Partner” is good, but it’s can be better if have mean put in “Diet Beauty Related Blog” that will help you rank higher in “diet beauty” keywords.
Number Of Outbound Link In That Page
If a back link page have 10 outbound links that link to your blog and it’s definitely less value then 1 outbound link that link to your blog. Simple as that. The more outbound links that page have, the less value of the page rank that can be pass on to link to your blog.
What Kind Of Website
For sure, link farm and low page rank website count less for value or no value at all. But a related topic or category website will carry more weight that link to your blog.
Which IP Address Website Link To You
It’s best that you have different IP addresss website that link to your blog. Because you can have a lot of domain name hosted in one IP address and interlink with each other. Google is smart enough to detect that and if you back links is from different IP address, it’s will be better.
SEO Tools
Do we have all the time to do this and check this? Maybe not. There are couple tools that help us to keep track of those things, but you are always welcome to do it manually by using yahoo search operator example show in the early chapter by visiting each link page. ( yahoo search operator is best of total links count, maybe not the anchor text )
Now, latest Google Webmaster Tool now have the anchor text link report in your “page analysis” page. But it’s still lacking of powerful feature that help you to keep track of back links title page, IP address and etc.
Anyway, there are couple of very powerful commercial SEO tools that will help you to do that. What we found the most useful are SEOElite and IBP. It’s will help you to manage your back links plus many more other cool features.
IBP9 have a free trial version, we think good enough to help you get started to help you to keep track of anchor text, back link title page, IP address, outbound link of back link and etc.
Feel free to tell us what do you think of those tools.
Okay, How We Do The Link Audit?
How can we know out that our linkbait is working and the promotion work? we do a link audit.
Most people will use google to do link audit. But if you check you back links using google, it’s will be pretty confusing since google often leave out the low rank page back links and include the count of internal links. So the best way to find out how many back links is using yahoo search.
Here are couple of example using yahoo search operator to help you to do link audit:
All The Links To Single Page
link: http://www.yourdomain.com/hello.html
External Back Links To Single Page
link:http://www.yourdomain.com/hello.html -site:www.yourdomain.com
All The Links To Entire Site
linkdomain:www.yourdomain.com
External Back Link To Entire Site
linkdomain:www.yourdomain.com -site:www.yourdomain.com
With this yahoo search operator, you will find more accurate link to your site. But bare in mind that not all this link is count toward your google page rank since yahoo search operator didn’t exclude the <a rel=”nofollow”> link. That mean all your comments or other link in other people blog or website no follow link will count too.
More tips coming up for link audit and how we know what kind of back link is helping us to rank higher in search engine result page.
Linkbait wouldn’t not become viral if we don’t take any action to promote it.
There are couple way to promote linkbait, we will only list down couple of the effective one. Web promotion is a big topic and we can’t cover everything in one chapter but at least we try to let you know couple of proven one.
Here are 5 proven ways that for sure will bring massive incoming link for your linkbait:
- Email Your Blogger Friends About Your Articles
- Submit To Social Network Website
- Comment and Network In Blog Community Network Site Such As MyBlogLog and etc
- Submit A Shorter Version Articles To Articles Site
- Link You Content To Other Site, They Might Link You Back.
Of course, there are more tip on how to promote your linkbait, our suggestion is use your creativity and read other good blog that talk about how to promote linkbait. We constantly learn new things when we see how a new blogger create and promote their linkbait using new social media network.
After you do all the promotion, don’t you ever wonder how effective is your linkbait?
There are couple metric to measure your linkbait. To keep thing simple, we just want:
- More Incoming Links
- More Traffic
- More Subscriber
- More Money
Using linkbait to get more links is usually our first priority. Because we with more incoming links, is like setting up a water pump line that can constantly provide you with traffic from that links and not to measure the traffic from search engine too. We love constant traffic ( Who doesn’t? ) with minimum effort later on.
Like Stumble Upon or Digg traffic, they come and go. Unless the visitors start to link it to you in their blog or subscribe to your blog. If not, it’s doesn’t bring much value.
To submit a linkbait that allow you to promote an affiliate or ads, the success rate is very low. If you are hoping that stumble upon user or digg user will click your adsense ads or buy one of your affiliate product ( which is very unlikely ), then you must really rethink about your linkbait strategy. But hey, we could be wrong here, in some industry and social media, you will be surprise a linkbait with affiliate links is actually working since most of the user are not tech savvy enough to know that is an affiliate links.
Anyway, for us the best way to really optimize for linkbait - is getting massive incoming links and subscribers. With that, you can definitely monetize those constant traffic later on!
Some people call it linkability, other might call it link-worthy, we call it linkbait and most commonly being recommend as “content is king” strategy. Whatever you want to call it, for sure it’s work like a charm for getting massive incoming links.
Most of the best linkbait is by accident, and we will hoping to turn the “art” into “science” by uncover the science of writing an linkbait content here. Anyway, we being doing badly in the linkbait thing for our first weblog, it’s took us 3 months to realize that linkbait is the best strategy to build links while doing the exchange links, promotion and etc. Now, we are digging deeper deeper into this little know way to make your blog a link magnet. Here is the list we found that might help you to strategies your link magnet program:
Valuable Information With Great Headline
The information that is valuable and when you write it, think about who need this information and make your information a “must-have” and “must-link” for them. Of course the best is you are publish the information they can’t find else where, it’s totally unique, then it’s will become extremely valuable.
- Tutorial
- F&Q
- White Paper
- Your Personal Experience
- Articles
With a great headline/title is important to make a valuable information for blog post ato become a better linkbait. This is one of the important expect of “blog building link” things to do.
Here are some idea about great title we found that might be inspire you to write a great linkbait post:
- How To [ Do Something ]
- Definite List Of [ Something ]
- Top 10 List Of [ List ]
- The Secret Of [ Something ]
- Here’s a Quick Way to [ Solve A Problem]
- Who Else Wants [ Something ]
- Little Known Ways to [ Solve A Problem ]
Want more idea about great headline, CopyBlogger blog has intensive collection of great headline that you can check it out, it’s among the best out there.
An Authoritative Source Of Information
Just like our hoobin.com, we are compiling all the important resources about make money online. It’s need not have be the original information, it’s can be the place for you to find links to most trustworthy page about the subject in the web.
Another kind of authoritative source is like wordpress.org, if you want information on wordpress, where you go? Of course you go to wordpress.org to get tutorial, theme and plugin. So create something and give away, then you are authorities in the things you give a way.
Useful Tools Or Web Application
All the smart online marketer using this to attract huge incoming links, they give away free online tools to use. You need not need to know programming to do it yourself, you can outsource and hire someone to developed for you, you can check it out elance.com and guru.com to get your tools outsource project done with little cost.
Breaking News
If you are among the first to blog about the breaking news, you might get a lot of incoming links and RSS subscribe reader want to read more breaking news from your blog. Gain a reputation to be first to break the news might give tremendous authority in your industry. Look at how popular is the reporter(blogger) who first uncover and report about clinton and starr report.
Funny And Weird Story
This prove to very popular too. If you use funny Bush photo or story, people might find it funny to link to you. Well, we don’t have much experience with funny and weird story, but what we can said that it’s work! Look at how people using youtube, and what kind of short video they like, then you know what I mean.
There you have it, this is almost a complete list that will help you to come up with more idea about how you can write a good linkbait and make your blog a link magnet to attract massive incoming links. The things you can do is “Think”, thing about something that people want to read, want to link, and want to talk about. Then, just do it or write it.
Another important things to note here is you must take good care of your “linked page”, the page that being link to. Think about the experience of the reader who come in from the link will make you link program more effective by turning a visitor into a your blog reader. There are couple interesting things to know about your linked page, well, it’s not related to link building rather then web conversion so we will write about this is our landing page articles.
This is our first chapter on “Now You Can Have Massive Incoming Links And High Page Rank” Free Guide Handbook. Let talk about basic building link for Search Engine Optimization (SEO) . Building links is like a building your blog or website asset. The more incoming links you have, the more valuable is your blog.
Search engine will rank your blog higher when you have high quality incoming links. But this is not only the whole point of link building, a great link building strategy will bring in tremendous traffic from your referrer blog. Imagine you have 1,000 links and each of them send you a visitor a day, you will have 1,000 visitor a day. That’s the power I”m talking about. And if you have 1,000 incoming links, your blog will definitely have higher page rank and high page rank is what you need to go after the big keyword traffic.
Here are the Important Steps Of Link Building
1. Create Linkbait, Make Your Blog A Link Magnet To Attract Massive Incoming Link :
We think the best way to get link is create an excellent blog, excellent content, excellent tools that will attract people to links to you. We going to talk about how to create linkbait in the chapter 2.
2. Measure Incoming Links, Perform Some Link Audition :
As Peter Drucker said, if you can’t measure it, you can’t improve. You need to know how well you are doing and always stay in the “good” neighborhoods.
3. Know Where To Get New Links :
You must know where to get new links and identify which links is more valuable and helpful to your blog.
4. Go Extra Length, Sometime you need to know how to ask ( or even buy link ) :
Yes, you need to go extra length sometime if you really what to bring in massive links, massive traffic and massive money in to your blog.
Now, you have it, this 4 steps is the ultimate process to build a successful links building program. Link building SEO is the toughest in search engine optimization process. If you like to learn more about the basic things about SEO, you should check out our simple blogger seo guide first.
And with the change of the google algorithm, building link in step 3-4 is getting more detail oriented and tougher because massive incoming links wouldn’t really help anymore, but what you need is massive incoming links from you related topic blog or website.
Well, if you really master step 1, Linkbait, you are really in a good start! Now, let go and do some digging about how to make your blog a link magnet.
It’s time to optimize your content keyword after finding your list of keyword to optimized.
It’s a bit technical again. If you know a bit of HTML then, this should be no problem for you to understand what we trying to say here. Fear not, if you are using wordpress you can download some plugin to help you to optimize your content. But here we present the concept and HTML code to illustrate where to put the keywords.
A1. Fix Your Title
<title>Very Important Keyword</title>
A2. Fix Your Important Meta Tags
Meta Description:
<META NAME=”Description” CONTENT=”Your descriptive sentence or two goes here.” />
Meta Keywords:
<META NAME=”KEYWORDS” CONTENT=”your keywords,go here,separated by a comma,but not a space” />
A3. you body content keywords
<h1></h1>
<h2></h2
<strong></strong>
If you put the keyword in <h1> or bold is consider more important in search engine. High light or use h1 for those important keywords. Just remember, content is king, you have to write for your reader not the search engine. So we suggest you fix your title and meta tags first, then your body content.
Write your body content to whatever you feel like writing but keep in mind that what is the hot search keywords to highlight and use when it’s possible
Wordpress Blog Implementation
For Fixing title in wordpress, all you need to do is just write keywords in your post “pages” or “posts” title, it’s will appear in the single post title.
For fixing meta tag in wordpress, it’s get a bit tricky, you can install the Wordpress Meta Plugin to do it.
Here is the list of wordpress meta plugin
For fixing body content, just switch to “code” view from your “visual” view in write post and then key in <h1><h2><bold><strong> in your content.
Well, what do you think, simple huh? Yeap, content optimization is easy to do compare to “link building and anchor text” optimization. That’s the topic we going to discuss next.
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