Flash
A software program from Macromedia used for authoring web-based graphic experiences and websites. Often appears as animation or cartoons.
A software program from Macromedia used for authoring web-based graphic experiences and websites. Often appears as animation or cartoons.
The packaging and shipping of goods from warehouse to a customer. In e-business, fulfillment is usually in response to customer orders generated by a website. It is often accompaned by related services such as returns processing, customer service, warehouse storage, and gift-wrapping.
Graphic Image File. A type of image file format commonly used on websites because it limits the colors in an image to 256, which reduces the file size and allows for quick downloading.
A business’s sales minus its cost of goods, but without deductions for personnel and overhead costs.
Web page software that allows visitors to a site to type in their names and comments to display to future visitors.
A graphical user interface. It is the design of the display that you see when using a computer, online or offline. It refers to the shapes, colors, and arrangement of the object displayed on a PC screen. Most GUIs today use clickable icons to represent files and documents.
A website is composed of files of documents and computer code. These files reside on a computer connected to the internet, called a server, that is said to “host” them and thereby offer access to that website to online users.
Hypertext Markup Language. The basic computer language or code in which most web pages have traditionally been written. In its simplest form, HTML consists of plain English ( in English-speaking countries ) augmented by “tags” that instruct the computer browser program how to display the text to a reader ( by adding bolds, underlines, colors, and spacing). See also XML
Internet Advertising Bureau. The IAB sets standards for advertising banners and buttons so that consistent sizes are used across the Web. These standards enable advertisers to more easily create and deploy the same advertisements across multiple sites.