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Why Write Your Own Unique Content For Your Making Money Online Site?



Auto Generated Content Site

There are so many types of auto generated content sites. You will find those site that use articles from articles directory; Or site that use auto RSS to generate content. And many more. To make thing simple to illustrated here, we call those sites - auto generated content site.

Is Writing Unique Content Worth The Time?


Writing your own unique content is always taking more time to do compare to those auto
content generated site. But is it worth it?


If you are making more money using unique content site compare to auto generated content site, then it’s worth it. It’s very easy to compare one auto generated content site with unique content site since unique content site always make more money.

But since the main selling point of auto generated content site is allow you to create 100 or more sites, then it’s fair to compare 100 auto generated content site with one unique content site that take about the same amount of effort to do it. So which one is generating more income?

We think unique content site is still the winner.

Why?

Auto generated content sites are making money, but they need a lot of sites to make it work. Hence, they need more capital to buy domain name, unlimited web hosting package and auto generated content software. Even though you might have same revenue but your cost to set up auto generated site is higher so the profit margin is lower in auto generated content site. But this is not the main reason why we pick unique content site.

To make money with auto generated content site or unique content site, both have challenges.

End of the day, we need to pick which one have the best return of investment that worth your time and money to do. To see that and calculate which one can generate more income and maximize the site monetization. This is where a little math calculation get involved.

Here Are The Reasons Why Unique Content Site Can Generate More Income:

1. High Visitor Life Time Value.

Traffic is money and income. The cost or investment to bring in online traffic will be the major portion of making money online budget. Whether you spend your time or money to get traffic, there is always a cost involved. This is where to calculate your visitor life time value become important to maximize your return of investment in your site.

Visitor life time value is the calculation for how much you can earn in your site though your return visitor visit in their life time. Of course everybody know that if you spend $0.10 to get one visitor and have a $10 visitor life time value. Then you are making big money here.

Imagine that through his life time, your visitor continue to come back to read your content, click on your ads and affiliate link while your cost to get him to first visit your site is $0.10! But if your visitor life time value is less then $0.10 and your online traffic cost is $0.10, then no matter how hard you try, you will fail in this online business.

The visitor life time value concept is easy to understand but very hard to execute. How to do we collect data and calculate our visitor lifetime value (customer life time value) in real world is very challenging. Anyway, it’s too technical to tell the detail here. For now, we can tell you that unique content site have the higher visitor lifetime value unless you are doing something very wrong with your unique content site.

2. You Are Building Your Assets.

You are building your assets if you write unique content for your site. You can sell your site or content with higher value later. But with auto generated content site, there is a ceiling value you can sell.

In selling website and business, the more unique offer and brand of the site, the more it’s worth for the same revenue site. Eventually, to make money online, you will need to cash out and sell your site in your portfolio that no longer fit into your online business. This is why writing unique content always win in long run.

Advise

Have you ever see an auto generated content site running more then 3 years? It can but it’s really rare. Usually the profit is too thin and people give up. If you must run auto content sites, put that into your overall online strategy or try to be creative to give some value to your visitors. If not, you better stick to creating your own unique content site.

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2 Comments & Links»

Collapse Tread Comment by John
MyAvatars 0.2
2007-08-28 06:58:18

Wow, visitor life time value .. this is first time I heard of this one. I strongly agree with your points here. By the way, when you going to share more about visitor life time value? I think this is going help me a lot here.

Collapse Tread Comment by Ken
MyAvatars 0.2
2007-08-29 10:31:18

John, be patient and we definitely going to share how we calculate our visitor life time value to make more money soon;)

 
 
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